UPA , UPA, Association of Advertisers, is composed by the most qualified companies that invest in advertising.
The purpose of UPA is to protect the interests of these companies in the advertising field and deliver services and data to optimize their communication investment.

UPA ensures a constant contact with companies playing a key role in the communication industry. The presence of Italian and international top management in the teaching staff together with their experience and case studies, is a further quality mark for the Master.

The Master has regular contacts with the sponsor companies which consider it a primary source of young talents.

Univeristà Ca' Foscari Venezia , with its antique academic tradition and international prestige that has been strengthened over time, has always contributed to maintaining Venice’s role alive as a cultural centre. 

The origins of the School of Economics at the Università Ca' Foscari Venezia, the first institution in Italy and the second in Europe to attend to higher level instruction in the field of business and economics, dates back to 1868.